The premier competitive analysis tool for banks and fintechs

All the data you need to outsmart your competition, in one powerful, user-friendly platform. (21)

Why FinTech Insights?

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Improve your performance

Understand how you stack up against your direct competitors, your local market, and the industry as a whole, and how to gain the edge.

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Lead your market

Quickly identify unmet customer needs and market opportunities, and be the first to swoop in with innovative digital products and features. 

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Launch 2x faster

No more trial and error. Learn how market leaders have addressed your same challenges, build on their successes, and avoid their mistakes. 

What's included


Real videos from real bank accounts

Go behind any competitors’ login screen and experience them as customers do, captured in videos. See how they have tackled the same challenges and what makes their customers prefer them.

check-mark Weekly Updates
check-mark Real Bank Accounts

All features across all channels

Access every single feature offered for every bank analyzed across all channels, including desktop, iOS, Android, wearables. From KYC all the way down to Money Transfers, Investments and PFM.

check-mark All channels
check-mark Features from A to Z

Gap analysis

Put a finger on what is missing from your feature set and understand your digital banking’s strengths and weaknesses. Pinpoint opportunities in your market and exploit them with bank-to-bank gap analysis.

check-mark Weekly Updates
check-mark Detailed gap analysis

Banks and fintechs
we cover

World map - home

Banks and fintechs exhaustively analyzed worldwide, including the USA, Europe, UK, Latin America and Asia Pacific.

Journeys captured in video
Journeys UX-Evaluated

Journeys UX analyzed and captured in video:

Challenger Banks
Legacy Banks
Regional Banks
Credit Unions

Journeys UX analyzed and captured in video:

Challenger Banks
Legacy Banks

Journeys UX analyzed and captured in video:

Challenger Banks
High Street Banks
Building Societies

For teams

C-Suite Execs

Have a complete understanding of your brand’s position in the market against your local and global competitors.

Product Owners

Convince your team on what is feasible with concrete cases based on actionable, foolproof data.

UX Designers

Know how others have overcome the obstacles you face for any journey you want.

What our customers say

Before using FinTech Insights, the competition research fell mostly on the UX design team so the knowledge was held there and the business was relying on bi-yearly third-party reports. Now we are more agile and in touch with the market on a daily basis.
Esti Landa Torres
UX Design Team Lead at TSB
We stood out among hundreds of challenger banks utilizing FinTech Insights data. It took us only 9 months to build Frost. FinTech Insights expedited the process.
Pawel Oltuszyk
CEO at Frost
In a very short time, our POs and UX designers have instantly been able to generate tremendous value. FinTech Insights has really helped us in making more confident choices on user flows and feature priorities.
Karan Oberoi
Chief Product Officer at Backbase
In Argentina, challenger banks are mostly for millennials. FinTech Insights helped us to understand how other banks are targeting different segments.
Joaquin van Peborgh
Senior Product Director at Banco del Sol
Through FinTech Insights we sharpened our competitive edge and made more accurate decisions for our product roadmap. We obtained a clear understanding of our competitors’ strengths and weaknesses, and empowered our team to make impactful changes.
George Mitris
Digital Channels - Deputy Director at AlphaBank

Trusted by

Awards and accolades

finovate logo-01 The Fintech Times Money2020 FintechFutures insider intelligence
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